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Written by a marketer who actually sold through AI search

How I sold $74K
through AI search

152 orders on a US DTC store came in from ChatGPT, Perplexity, Gemini and Claude. Real paid orders, not traffic estimates. The method behind them is in this 96-page guidebook.

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Checkout on Gumroad. The brand name is kept private. My store’s numbers are not a promise for yours.

Cover of the GEO guidebook: How I sold $74K through AI search
The $74K in the title is real

Orders that came from AI search
152 orders, $74,103

Real paid orders on the US DTC store of a brand where I lead marketing. Each shopper clicked through from an AI answer, then bought.

152
orders referred by ChatGPT and other AI assistants
$74,103
total value of those paid orders
52
orders in August and September 2026 alone

AI-search orders by month

Jan 2025 to Oct 15, 2026 · order count · orange bars are Aug and Sep 2026

In the first half of 2026, AI search brought in about 8 orders a month. After we rewrote our product pages around the questions customers actually ask, it became 24 in August and 28 in September, more than 3x. The method we used is the one in this guidebook.
ChatGPT136
Perplexity12
Gemini2
Claude2

Counts include orders where an AI assistant was the referring source, Nov 2024 to Oct 15, 2026. One order from Nov 2024 is outside the chart range.

Where this guidebook started

In July 2026, a marketer at a beauty brand said this to me

“I don’t know where to start
I don’t know what to write”

This was someone who brought up GEO and AEO first. Even for them, the block wasn’t the concept. It was the next step.

Guidebook coverA sample page: choose the first customer question worth answering

So this guidebook doesn’t open with a lecture on GEO. You pick one product page on your own store and start fixing it today.

96-page PDF · 15 international brand case cards · fill-in cards

Real records

Written by a marketer
who actually did it

On a live DTC store, we rewrote pages and content around customer questions and tracked it for 12 months.

Google Search Console, last 12 months: total clicks 123K, clicks rising sharply from April 2026

Google Search Console, last 12 months (Aug 2025 to Aug 2026) · brand name kept private under contract

6.7x
Google search clicks
4.1x
visits via AI answers
83%→36%
clicks from brand-name searches
Ahrefs organic traffic trend for the same store, 2022 to 2026

Ahrefs organic trend, same store, 2022 to 2026

This is one store’s record. Results vary with category, site condition and how much you do, so I don’t promise the same results. These screens alone can’t prove a single cause either.

Why this happens

It’s all on the product page
but AI often can’t read it

Like a sign in a photo

Ingredients, how to use it, clinical results. It’s all there. But if that text lives only inside product images, people can see it while AI has a hard time picking it up as text it can quote in an answer.

Illustrative example

You can check this in one minute

Open your product page and search for a key ingredient with Ctrl+F. If you can see it on screen but search can’t find it, that information lives inside an image.

Who it’s for

Useful from
the day you read it

Marketers who edit product pages, or can push to get them fixed

You’ll see what to fix today

You’ve read plenty about GEO but are stuck on what to do on your own site

Follow the steps in order

You want to show your boss AI search results in numbers

Before and after records stay with you

Your team wants to do it without hiring an agency

Start today for $39

What you get

  • A proof page with the monthly order records behind the $74K
  • Step-by-step tasks, each with a defined outcome and a completion check
  • Fill-in cards for sources, owners, evidence and open gaps
  • 15 international brand case cards across skincare, food, footwear, mattresses and home cooking

Not included

  • Coaching or a custom diagnosis
  • Guaranteed AI visibility, traffic or revenue
  • The brand name, which is kept private

If even one of these fits
now is a good time to start

96-page PDF ebook · instant download · $39

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